Social entrepreneurs have an innovative spirit closely aligned with their desire to make a difference. But how can you develop an idea that really makes a positive change?
Sophie Bacq, Assistant Professor of Entrepreneurship & Innovation at Northeastern University, advises her students to employ the Theory of Change tool to ensure they’re targeting the right audience and designing the most effective solution.
This episode of “Startup Starter Pack” introduces the method she suggests. Read more about this effective tool on the EIX, the Entrepreneur and Innovation Exchange website.
For more like this, visit our America’s Entrepreneurs: Making it Work collection, a series of entrepreneurship and career-related content made possible by the Richard M. Schulze Family Foundation and EIX, the Entrepreneur and Innovation Exchange.
Video by: Brennan Vance
Host: Stephanie Bertumen